Written on May 10, 2010 by admin
Filed Under: marketing
No, this isn’t the Biz Center as in Biz Stone’s foray into shared office space. Nope, this is Twitter’s move to offer specific business services that will enhance Twitter’s abilities to serve the business community. Eventually this will be another one of those things that will maybe even help Twitter, ummmmm, make money. How about that?
Mashable reports on the new Twitter Business Center which
According to the company, “only a handful of accounts have these features presently,” but it will expand on a gradual business to more accounts.
Those who are receiving invitation to take part out of the gate are getting an e-mail that goes something like this
“Congrats!
Your account has been invited to participate in testing one of Twitter’s newest business-centric features, the Twitter Toolkit. We’ll be rolling it out to you within the next few days (if you don’t have it already) for your business or organization’s Twitter account. To get started, visit your business’ Twitter account settings…
http://twitter.com/settings/account
…and look for the “Business” tab. From there you’ll be directed to fill out some information which will help us verify your business or organization.”
The Mashable article looks at the entire process with screenshots but the most interesting is likely to be the ability to receive a direct message from any follower whether your company is following them or not. This could be a boon to companies using Twitter to assist with customer service efforts. There will also be a verified account optiond as well. Here is a look at the page where a business to make these features happen.
It’s obviously a good thing that Twitter is adding more business functionality to their offering. Of course, what the price points end up being will tell us all whether this is going to be something that any business can get involved in or if it will be cost prohibitive to the SMB crowd.
How much would you pay for more business related services from Twitter?
See original here:
Twitter Biz Center Being Introduced
Tags: a-good-thing- ,business ,companies-using ,fill-out-some ,offer-specific ,price ,social ,their-offering- ,these-features ,twitter-bird ,what-the-price
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Written on May 10, 2010 by admin
Filed Under: marketing
Hitwise is reporting that all is once again normal with the world of search as Google garnered 71% of the total searches performed in the US in April. This is a 2 percent increase from March numbers. While bing had been showing some gains recently and giving some people hope that they would be a possible contender to Google at some point the search wannabe saw a 2 percent slip. Looking at the chart below from Hitwise it appears that if Ask.com is quickly fading into the sunset.
Other measurements of interest show literally no change in the use of longer search phrases. Bing / Microsoft search did see increase in several verticals but with their overall percentage of searches these ‘gains’ may be just as much the result of Yahoo’s decreasing presence as a search engine as it is bing’s real impact to date.
It’s important to note that while each month these numbers keep being rolled out for comparison the nature of search is undergoing radical change. Social search and the influence of social media outlets in the decision making process of consumers is rapidly impeding on what used to be the sole territory of the engines.
What the numbers need to show in the future is not so much the percentage of total searches each engine has but more so the influence of each engine as they compare to all the other ways that people are getting their information these days.
Your thoughts?
Read more:
Google Up While bing and Yahoo Slip
Tags: a-good-thing- ,companies-using ,google ,looking-at-the ,marketing ,measurements ,nature ,price ,rolled-out-for ,search ,these-features ,twitter-bird ,with-the-world
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Written on March 12, 2010 by admin
Filed Under: marketing
Don’t go for second best baby
Put your blog to the test
You know, you know, you’ve got to
Make Blogger express how it feels
And maybe then you’ll know your blog is real!
I used to be a Blogger fan. However, just like my love of Madonna, I stopped liking Blogger when it started looking tired and old. 
Well, Google has announced a new Blogger Template Designer, that might help breathe a little life into the service that arguable plays second-fiddle to WordPress.
With the new Blogger Template Designer you can–you guessed it–completely customize the look and feel of your blog–something my friend Vinny Lingham has being doing for years over at Yola.
Anyway, spam-scrapers bloggers can now enjoy these features:
- Fifteen new professional templates to start from (and more on their way)
- Custom blog layouts with one, two and three columns
- Hundreds of free professional background images from iStockphoto
- Customizable colors, fonts and more
This video explains it further:
See the rest here:
Express Yourself with Google’s New Blogger Template Designer
