Posts Tagged past

US Regulators May Be Gearing Up For Google-AdMob Challenge

Written on March 11, 2010 by admin

Filed Under: Advertising, Object, book

Beyond the iPhone one could convincingly argue that the best thing to happen to mobile advertising in the past year was Google’s announced acquisition of AdMob. It got everyone’s attention — especially the $750 million (stock) price tag.
It also single-handedly boosted the profile of all of AdMob’s competitors. As an almost direct response Apple, which [...]



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US Regulators May Be Gearing Up For Google-AdMob Challenge

Siri: Not A Search Engine But You Might Use It Like One

Written on February 5, 2010 by admin

Filed Under: Object

When I’ve spoken in the past to people at Siri, we’ve discussed and they’ve struggled a bit with how to present and “position” what they’re doing. Described as a “virtual personal assistant” — and called the “Siri Assistant” in fact in its formal launch — the company’s much anticipated iPhone app has arrived. There will [...]



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Siri: Not A Search Engine But You Might Use It Like One

7 Do’s & Don’ts For Working With A Technical SEO During A Redesign

Written on January 28, 2010 by admin

Filed Under: Object, seo

In the past few months, I’ve been the technical SEO consultant to 6 companies who have been in the process of redesigning their websites. The companies range in size from a one-person show to a world-reknowned Boston hospital, and everything in between. All of the companies were smart enough to know they needed expert SEO [...]



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7 Do’s & Don’ts For Working With A Technical SEO During A Redesign

Will GoogleHack Hurt Cloud Computing?

Written on January 14, 2010 by admin

Filed Under: Object

Over the past year, I’ve moved more and more of my data over to the cloud — in particular, to being stored with Google. I’m rethinking that, in the wake of Google’s statement that it was the target of a sophisticated hacking attack. Further, I’m wondering if this entire episode — GoogleHack, for want of [...]



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Will GoogleHack Hurt Cloud Computing?

Yahoo Beefing Up Social Scientist Staffing In Yahoo Labs

Written on January 11, 2010 by admin

Filed Under: Object

Yahoo has suffered attrition and a brain drain of top talent for the past couple of years. Google and Microsoft, in some cases, have been beneficiaries of those defections. Indeed, we’ve been lamenting the loss of engineers and talent at Yahoo for some time.
Now, however, the SF Chronicle reports on a new hiring effort. The [...]



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Yahoo Beefing Up Social Scientist Staffing In Yahoo Labs

Welcome To PPC Academy, A One-Year Paid Search Course

Written on January 11, 2010 by admin

Filed Under: Object

Welcome to PPC Academy. For the next year, each week this column feature a post as part of an ongoing series on the best practices of paid search; a fifty-two chapter guide from start to finish covering all of the points needed to build, steward and optimize a paid search account. Even [...]



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Welcome To PPC Academy, A One-Year Paid Search Course

PPC Academy: New Column From Search Engine Land

Written on January 11, 2010 by admin

Filed Under: Advertising, Object

Our newest Search Engine Land column, PPC Academy, launches today. PPC Academy is a comprehensive, one-year search advertising course from beginning to end. Starting with the basics, PPC Academy progressively explores all of the varied facets of paid search, and the tactics needed to succeed and become an advanced paid search marketer. PPC Academy [...]



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PPC Academy: New Column From Search Engine Land

IBM CEO On Google’s World Domination: “No.”

Written on December 26, 2009 by admin

Filed Under: Object

Sam Palmissano has transformed IBM over the past decade or so that he’s been in top positions in the company. IBM isn’t just a mainframe hardware company any more—it’s involved in a wide range of businesses, throughout the world, and unlike many tech companies is still growing.
Today’s Barron’s has a profile of IBM, with some [...]



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IBM CEO On Google’s World Domination: “No.”

5 Things On My B2B Wishlist For 2010

Written on December 23, 2009 by admin

Filed Under: Object

It’s that time of year again where we tend to reflect on the past year and look forward to a fresh start.
People are already writing some amazing content about great B2B articles in 2009, B2B social media predictions for 2010, and ideas for improving your B2B search results in 2010.
I am going to take a [...]



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5 Things On My B2B Wishlist For 2010

Google Supports Cross-Domain ‘Canonical Tag’

Written on December 16, 2009 by admin

Filed Under: Object

Many webmasters will be happy to know that Google has announced its support for using the rel=”canonical” link element across different domains.
This is important news because when the canonical tag (as it’s become known) was introduced by all three search engines during our SMX West Conference this past February, they only supported its use [...]



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Google Supports Cross-Domain ‘Canonical Tag’