Posts Tagged over-the-next
Written on August 25, 2010 by admin
Filed Under: Object
Google’s holding a small press gathering today at 9:30am in its San Francisco offices. Topic? The ability to place phone calls using Google Voice integrated within Gmail. Anyone with a US Gmail account will get this rolling out today and over the next few days, along with the ability to make free calls to [...]
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Google Voice + Gmail = Free Voice Calls For Those In US
Tags: ability ,account-will ,calls-using ,full ,gathering-today ,google ,google-voice ,headline ,over-the-next ,place-phone ,the-ability ,the-headline
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Written on July 15, 2010 by admin
Filed Under: Object
You may remember, or maybe you’ve seen, the Google Maps test that involves showing room prices as part of a hotel’s local business listing. We wrote about it in March when few users were opted in, but Google tells Search Engine Land today that the experiment is rolling out to more searchers over the next [...]
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Google Expanding Its Hotel Prices Experiment In Google Maps
Written on July 1, 2010 by admin
Filed Under: Object, book
BusinessInsider reports Yahoo’s latest SEC filing announces they can now buy back $3 billion in stock over the next three years.
The Yahoo Board approved the repurchase program allowing the $3 billion in buy backs. The transactions can occur either on the open market or in privately negotiated transactions.
Some are questioning if Yahoo [...]
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Yahoo Can Now Buy Back $3 Billion Of Stock
Written on June 30, 2010 by admin
Filed Under: Advertising, marketing
While Adobe’s Flash has been vilified by Apple’s Steve Jobs it is still an important part of the advertising world at least for now. comScore has produced a report that shows that 40% of the total online display ads are using Flash and rich media. The chart below shows the breakout amongst other formats.
A shift in this balance of power is going to happen because of the popularity of the iPhone and iPad. It has to unless the Apple / Adobe divide is closed. That doesn’t seem likely does it?
I think that when we look at this same situation in a year there will be a category for HTML5 and other ways to produce rich media that are not related to Flash. The popularity and influence of Apple’s suite of products isn’t something that can be ignored nor is it going away. In fact, for the foreseeable future it is likely to increase.
This non-standardized environment is going to end up having the greatest impact on advertisers who will be forced to create ads in several formats so they can reach all of their customers and prospects not just those on certain devices.
As advertisers and marketers how are you addressing this situation now and what do you think will happen over the next 12 to 18 months?
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Flash and Rich Media Represent 40% Of Online Ads
Tags: a-category-for ,a-year-there ,Advertising ,customers ,display ,greatest-impact ,know-or-know ,over-the-next ,search ,social-search ,words-on-the ,world-at-least
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Written on April 29, 2010 by admin
Filed Under: Object, book
Yahoo announced a new search index and algorithm update today. The update involves crawling, indexing, and ranking algorithms changes over the next few days.
Yahoo said, “you may notice some ranking changes and page shuffling during the process, which we expect to complete over the next few days.”
The last Yahoo update [...]
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Yahoo Search Update: 4/29/2010 Weather Report
Tags: and-ranking ,facebook ,full ,headline ,link-below- ,new-search ,original-post ,over-the-next ,process ,ranking-changes ,the-headline ,yahoo-search ,yahoo: seo
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Written on April 29, 2010 by admin
Filed Under: Object, book
After the search box, perhaps no other Google product is so synonymous with the company as Maps. Over time Google has come to see its mapping offering — now extended to mobile — and the underlying local data as more and more strategic. To that end, last October in the US Google replaced maps data [...]
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Google Making Changes To Canada Maps, Now “Owns” The Data As In US
Written on February 8, 2010 by admin
Filed Under: Advertising, marketing
When Google announced that it would no longer play nicely with China, some suggested that this was a just a ploy to pull out of a country that it was struggling to dominate.
Of course, Google’s official stance was that it was just too much of a compromise to operate any business in China:
We have decided we are no longer willing to continue censoring our results on Google.cn, and so over the next few weeks we will be discussing with the Chinese government the basis on which we could operate an unfiltered search engine within the law, if at all. We recognize that this may well mean having to shut down Google.cn, and potentially our offices in China.
Except maybe, for one that’s already successful…
A consortium led by Walt Disney Co is in advanced talks to buy into China’s largest in-bus digital media and advertising company…Google was expected to take only a small stake in the Bus Online deal, while Disney aimed to take the greater part, said the sources, adding that no agreement had been signed yet.
Wow, Google! That stance against China lasted all of four weeks!
Here we were thinking that you were putting your foot down so that other US companies might be able to get behind your efforts to stop censorship in China, when all along you were looking for a back door into the country.
Buying a stake in a successful Chinese company kind of gives credibility to the suggestion that you only backed out of China, because you weren’t able to compete. After all, if you were on such moral high-ground, you wouldn’t be buying into a company that already plays nicely with the Chinese government.
Would you?
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Google Talking Out of Both Sides of Its Mouth on China?
Tags: a-small-stake ,Advertising ,and-advertising ,and-potentially ,article ,companies-might ,country ,marketing ,online ,over-the-next ,ways ,within-the-law
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Written on September 3, 2009 by admin
Filed Under: Object
The Yahoo Search blog just announced a “weather report” confirming earlier reports of a Yahoo update taking place.
Yahoo said they are “rolling out a web index update over the next few days. During this process, you may see some ranking changes and page shuffling in the index.”
So be on the look out for any major [...]
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Yahoo Search Update : September 2009
Tags: few-days- ,function-and ,giving ,keywords ,next ,over-the-next ,process ,rolling-out ,then-the-new ,update-over ,yahoo-search
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Written on July 7, 2009 by admin
Filed Under: blackhat, seo
I’m going to get into link spamming structure over the next few weeks. As far as off the shelf software goes, Xrumer is certainly towards the top in terms of quality, power, and functionality.
If you don’t already know what it does, you’re gonna wanna watch this demo so we have a common starting point from which to have a discussion.
After you watch the clip, if you want to demo Xrumer you gotta register here. More to come tomorrow!
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What Can Xrumer Do?
Tags: a-register-here ,blackhat ,come-tomorrow ,demo ,over-the-next ,seo ,shelf-software ,structure-over ,towards-the-top ,watch-the-clip ,what-it-does ,xrumer
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Written on June 8, 2009 by admin
Filed Under: Advertising, marketing
OK, so we already know that online advertising spending in 2009 is likely to be lower than 2008, but where exactly will companies funnel their ad dollars? According to Forrester , if you’re in the mobile marketing or paid social media space, the glass is either half-empty or half-full. It’s a half-empty kind of world, if you consider that these two verticals are currently under-funded by companies of all sizes
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Forrester Report: Here Come the Mobile & Social Media Ads!
Tags: a-prize-package ,Advertising ,already-know ,and-companies ,enterprise ,exactly-will ,marketing ,mobile ,over-the-next ,package ,pilgrim news ,research ,two-verticals ,winner
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