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More Viral Marketing Ideas

Written on August 31, 2010 by admin

Filed Under: chat, marketing

Yesterday we took a look at some marketing ideas that went viral to a greater or lesser degree. We considered some of the factors that encouraged any particular viral marketing campaign to grow as we looked at approaches from Dropbox Dothetest.co.uk and BT. Now we ll look at some that I think of as modern classics….

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More Viral Marketing Ideas

Viral Marketing Ideas

Written on August 31, 2010 by admin

Filed Under: chat, marketing

The right idea paired with the right execution carry incredible power. Get enough people interested and they ll start spreading it themselves. That is the essence of viral marketing. So how can you put that to work for you In this article we ll take a look at a few viral marketing ideas and see what elements help make them stand out….

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Viral Marketing Ideas

Increase Google Traffic: Long Tail Content Techniques

Written on August 30, 2010 by admin

Filed Under: chat

Long tail keywords when grouped together can often bring in more traffic than shorter keywords with a lot more competition in the search engines. But how do you attract those visitors You will need to write long tail content geared to bringing them in. Keep reading to learn how to do this to increase your traffic from Google and the other search engines….

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Increase Google Traffic: Long Tail Content Techniques

Increase Google Traffic: Long Tail Content Techniques

Written on August 30, 2010 by admin

Filed Under: chat

Long tail keywords when grouped together can often bring in more traffic than shorter keywords with a lot more competition in the search engines. But how do you attract those visitors You will need to write long tail content geared to bringing them in. Keep reading to learn how to do this to increase your traffic from Google and the other search engines….

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Increase Google Traffic: Long Tail Content Techniques

Yahoo Search is Now Powered by Bing

Written on August 25, 2010 by admin

Filed Under: chat

With Google being the current champ in the search engine kingdom other companies face a huge mountain to climb if they want to level the playing field. Research firm comScore reported that in July Google claimed a whopping 66 percent of the total search traffic within the United States. Trailing far behind were Yahoo and Microsoft s Bing search engine with 17 and 11 percent respectively. As the saying goes if you can t beat em join em and that is what Yahoo and Bing have decided to do in a way….

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Yahoo Search is Now Powered by Bing

5 Actionable Takeaways from SES San Francisco 2010

Written on August 24, 2010 by admin

Filed Under: book, chat, marketing, seo

Posted by jennita

Last week I covered SES San Francisco for SEOmoz. Every time I attend a conference, I try to go to sessions that will have information I can bring back to the community. Sometimes I look for sessions that aim to answer questions we see a lot in Q & A or that I notice popping up in comments on the blog. Either way, my focus is usually to find information that will be helpful to the community.

Now and then I get a little greedy though, and attend sessions that will benefit me in my job. Luckily I hit the sweet spot at SES and found a little of both. Rather than straight up regurgitate what speakers presented, I thought I’d take their insights and show some examples specific to SEOmoz.

1. Who are the specific people sending you traffic?

At SES I was reminded about my problem with A.F. (analytics forgetfulness) and a few things that I personally should be doing to not only be better at my job, but to help the company and community. Marty Weintraub from aimClear was the one that initially got me thinking in the “Deep Dive Into Analytics” panel on the first day.

How often do we look at traffic sources and focus on which sites are sending traffic… ok always. But what about looking at the actual people from those sites that are sending traffic. Let’s take Twitter for example. When most people are tweeting they’re usually either in an app or they’re on the web looking from their own page, which shows up as “/” for most referrers.

But sometimes, people are viewing a specific person’s twitter page and THEN click your link. In those instances, Google Analytics will show the actual twitter user page as the referrer. This is a quick and easy way to find out WHO is sending you traffic. This person is also probably someone who is an influencer in your community. Finding who the top referrers are is the first step, next you’ll want to use Klout (or another service) to see what their actual reach is. This doesn’t only work for Twitter though, check out the example below that I found looking at delicious referrers.

This is a list of referrers from delicious.com. Let’s see what Chris Brogan, an influencer in the Social Media space bookmarked.

Internet Technology Lessons for SEO

Written on August 24, 2010 by admin

Filed Under: chat, seo

This is an introductory lesson for new SEOs that are not familiar with how the Internet and websites work. An SEO with a clear understanding of Internet technology will be able to understand a lot of technical processes that can help to diagnose SEO-related issues….

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Internet Technology Lessons for SEO

Google: Why Websites Rank High

Written on August 23, 2010 by admin

Filed Under: chat

If you ve ever wondered why certain websites rank high in Google — or more specifically why certain website are ranking higher in Google than yours — wonder no more. This article will show you how to find out and quickly. Once you know you can take steps to fix your own site s standing in Google….

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Google: Why Websites Rank High

Google Buzz Suggesting Accounts To Follow

Written on August 18, 2010 by admin

Filed Under: Object, chat

The Google Buzz team announced they will be offering suggestions for new people to follow the next time you login to Google Buzz.
Google said the “suggestions are based on your frequent email/chat contacts, your public connections on other networks, and their activity on Google Buzz.” Google will only show you suggestions of public Google [...]



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Google Buzz Suggesting Accounts To Follow

Baidu Wants Android Deal, and More

Written on August 18, 2010 by admin

Filed Under: chat

Google may insist they were standing on principle when they left China but they also had some heavy competition to deal with Baidu a search engine that now holds a 7 percent market share in that country. But Baidu CEO Robin Li is hoping for more much more….

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Baidu Wants Android Deal, and More